Kickstarter Breakdown

The Kickstarter Backer Logo for Dice & Donuts

Now the dust has settled, I’ve had a some “time off” and we’re part way through organizing our next mega game, it’s time to look at some of the stats for the Dice & Donuts Kickstarter.

We funded with an extra £1,164 above our £5,000 target, and 214 Backers got us there, giving us a total of £6,164!

However this isn’t exactly true. With every Kickstarter there are “Dropped Backers.” Backers who pledge, and then for reasons unknown to creators, Kickstarter cannot collect their pledge, so they are dropped from your campaign. Dice & Donuts has 3 dropped backers, and the pledges total £184 .( Roughly 3% of the £6,164.)

This means our real funding via Kickstarter will be £5,980. That’s still 120% funded and I’m certainly not complaining!


You may have seen this before, it’s just one of the many charts from Kicktraq. This one shows us how much was pledged day by day.

Kicktraq Daily Pledges for Dice & DonutsWe can also look at how many people backed each day.

Daily Backers on the Dice & Donuts KickstarterThe shape of these two is quiet typical for most Kickstarters, lots of excitement at the start and end and a stressful quiet spell in the middle.

The spike in both charts around the 14th August is where this post went up on Blog Preston and we could finally tell everyone where we would be opening, (although that’s all still “Subject To Contact” and not 100% completed yet.)

The last 48 hours coincided with our Mega Game, and we added in a £10 pledge for an advanced ticked to our next one in November. 19 of the last 54 backers jumped on this pledge, with lots more people choosing it as an add on. We won’t be able to add tickets to our Eventbrite page until we’ve gotten a confirmed number of tickets. (We may have filled the next Mega Game within 36 hours of the last one ending, but that’s a blog for another time!)

Break down of rewards.

meta-chartThis chart is based on the percentage of funds generated via that reward level. Once we’ve completed surveys and started fulfilment, it’ll be easier to see things like number of T-shirts or how many dice were ordered ect.

From talking and messaging with backers, it seems like for the majority of people Dice & Donuts is the first (or second) campaign they’ve backed, and that wasn’t something I anticipated. The campaign was a little complicated, lots of rewards and add ons, and not exactly first time friendly. I believe I helped a lot of people get the rewards they wanted, but there could be a many more who didn’t contact me for help.

After Preston TableTop Day’s Kickstarter and my terrible attempt with the survey, I’d already planned to use an expert 3rd party company to manage the survey & add ons for this campaign. I’m extra glad about this as £2,246 (38% of our real funding) has come through add ons, and the thought of organizing that AND all the work opening the café at the same time made me a little frightened. Fortunately it’ll be managed through a CrowdOx page and gives the added bonus that we can offer a limited choice of rewards to “Late Backers” and we’ll also be able to offer Kickstarter Backers the opportunity to add-on anything they didn’t get chance to during the campaign. (Sorry, no more Colour Deeds.)

While we’re talking about the Colour Deeds…

These were the most demanded reward level, and people contacted me after the campaign ended offering extra cash to take any if they became “Dropped Pledges!” (None of the dropped pledges were Colour Deeds, sorry.)

We had offers for “Rainbow” and Multi Colour deeds that we choose to turn down, as we didn’t want to dilute how special the ones we had.

We’ll be keeping the identity of the owners under wraps until we’ve had the certificates printed and up on the wall at Dice & Donuts. I’m really looking forwards to getting your photos. I know a few Colour Deed owners have some special colour outfits planned!

Any questions?

Hope that gives you a bit of an insight to the behind the curtain of the Kickstarter.

The next podcast will touch on a few of these areas, and the Mega Game too, so if you’ve got any questions about it all let me know, either leave a comment or come gibe me a shout over on Twitter or Facebook.

Have a terrific Tuesday!

S2 E17 Who Dares Rolls Dice and Dice & Donuts?


Have I mentioned that I’m taking launching a Kickstarter for Dice & Donuts recently?

No? Really? have you had no internet connection?

Well, it seems you wait ages for one and then a plethora of UK games cafes show up!

I got to chat to Lee from Dice Portsmouth, and Mike B from the Who Dares Rolls podcast popped along to make sure we didn’t get to off topic.

Check out Dice Portsmouth >

Go vist Mike & the Who Dares Rolls crew >



Check out the Podcast!

S2 E16 Tinkerbot Games


We’ve finally published another pod!


Admittedly a little behind schedule, here’s the latest Geek On Radio, Millie talks Kickstarter & the beginings of publishing your games with Bev & Gino from Tinkerbot Games!

If you’re quick (and the short notice is our fault, sorry) you can get your face in their game Ghostel! Details in this podcast, but the email you’ll need is , you’ve got until Friday 10th July!

If you’d like a sneaky preview of the Dice & Donuts Kickstarter page (due to launch around 24th July) come say hello @diceandDonuts or

Until next time!

Check out the Podcast!

S2 E13 UK Games Expo 2015


An alternative view of the UK Games Expo… I volunteered this year, and had an awesome time.

I also spoke to some of the companies who were working, but not selling at the Expo.


Thirsty Meeples, the UK’s first board gaming cafe, who ran the games libary in Monarch Suite.

Play Test UK, who ran the play test area in Monarch Suite.

Imagination Gaming who ran the Family Zone.


Sorry to any of the other volunteers who I got names wrong, by Monrach’s Beard I was tired!

Next week I’ll be talking to the co designer of Dead of Winter, Jonathan Gilmour, send me your questions! @GeekOnRadio, or pop over to the Facebook page


Thanks for listening!

Check out the Podcast!

S2 E12 Talking Discworld with Backspindle Games & Dan Charnley


After a slight embugerance with technology, we’re back!

This week we’re talking about Discworld and Sir Terry Prachett.

Millie talks to Backspindle games about creating their Discworld games & keeping them true to the magic of the books.

And also chats with Dan the Book man about what it is that everyone loves about Sir Terry’s work.


Find out more about Backspindle games at

After a slight embugerance with technology, we’re back!

This week we’re talking about Discworld and Sir Terry Prachett.

Millie talks to Backspindle games about creating their Discworld games & keeping them true to the magic of the books.

And also chats with Dan the Book Man,  about what it is that everyone loves about Sir Terry’s work.


Find out more about Backspindle games at

Find out more about Waterstones Preston’s events on their Facebook page

And finally check out The Ministry of Board Games at

See you at the UK Games Expo!

Check out the Podcast!

An “Alternative” Option

The logo for the Ministry of Board games network

We interrupt your regular broadcast to bring you this update from The Minister of Board Games!

The logo for the Ministry of Board games network

Breaking news…

If you thought that Asmodee absorbing large companies such as as Fantasy Flight and Days of Wonder with the ferocity of a Hungry Hungry Hippo was a massive, nay huge thing in the board gaming world, well you where probably right. But this announcement right now, the thing that you are reading, this thing, well its set to change the face of board game media forever*

*in truth it probably won’t, very few people will even notice, but those who do I’m talking to you reading this. Will instantly be more intelligent and sexually attractive to the opposite sex.

An alliance has been formed…

A coming together of mighty forces… A geek army is being recruited; The Ministry of Board Games “alternative” media network is born!

The Ministry of Board Games was created many years ago by Nate Brett, to promote board gaming in a slightly different way. The first project he undertook was the weekly #BoardGameHour twitter chat, which has proven to be quite the success (despite Nate being involved).

Continue reading →